India’s space agency said it will launch a spacecraft to the south pole of the moon on Monday after an aborted effort this week...
Chandrayaan, the Sanskrit word for “moon craft,” is designed to make a soft landing on the lunar south pole and send a rover to explore water deposits that were confirmed by a previous orbiting Indian space mission...
LONDON: The government will begin the marketing process next month to sell a 49 per cent stake in Pakistan International Airlines (PIA) and plans to list shares in several power utility firms this year, privatisation minister Mohammad Zubair said on Monday...
“We are going to start the soft marketing in June,” Mr Zubair told Reuters, in an interview on the sidelines of an investment conference organised by Renaissance Capital...
KOLKATA: Pakistan has trailed its eastern neighbour in corporatising sports and roping in sponsors, says a top sports marketer in the country who blames its various federations and the government in equal measure for this...
“Sponsorship in sports is still a far cry in Pakistan,” rues Naveed Haider Khan, marketing consultant to Pakistan Football Federation (PFF), which has had some success in hosting foreign teams in recent times... ...
PAKISTAN is the fifth largest producer and the fourth-biggest exporter of different varieties of mangoes...
Mango marketing is in private hands and the role of the public sector is to provide an enabling environment: provision of physical infrastructure, regulatory measures, market intelligence and market promotion...
LAHORE: The Punjab Food Authority (PFA) has imposed a ban on marketing and free sampling of infant formula milk in hospitals...
Mr Mengal said the PFA would set formula milk’s ingredients and standards as nutrition of children was “our first priority because they are future of Pakistan”...
Pakistan has set this season’s mango export target at 120,000 tonnes, up from last year’s less than 91,000 tonnes...
With the trend of on-line marketing catching up and with better grading and packaging services now available with leading fruit export houses, market sources say, earnings from mango exports this year should touch $75m, up from about $60m last year...
While Pakistan State Oil, Shell Pakistan and Attock Petroleum have been the major oil marketing companies, Hascol Petroleum is now elbowing its way into the sector...
The company was incorporated in 2001 and granted a full marketing licence by the government in February 2005...
KARACHI: Mr Masood Hamid, Director Marketing, Pakistan Herald Publications Private Limited (PHPL), was found murdered in his car in Defence Housing Authority’s phase-8 on Friday night, The Dawn Media Group said in a statement...
He was a natural leader, and in his capacity as Director Marketing, he had built one of the finest teams of marketing people for Dawn and other publications of PHPL...
KARACHI: Masood Hamid, the marketing director of Pakistan Herald Publications Limited, was found murdered in his car in Defence Housing Authority Phase-VIII on Friday night, The Dawn Media Group said in a statement...
He was a natural leader, and in his capacity as marketing director, he had built one of the finest teams of marketing people for Dawn and other PHPL publications...
KARACHI: The funeral of Dawn's Marketing Director Masood Hamid, who was shot dead a day earlier in Karachi's Defence's neighbourhood, will be held on Sunday (tomorrow)...
He was a natural leader, and in his capacity as marketing director, he had built one of the finest teams of marketing people for Dawn and other PHPL publications...
ISLAMABAD: The Competition Commission of Pakistan (CCP) on Tuesday imposed a penalty of Rs10 million on Colgate-Palmolive Pakistan (Pvt) Ltd for running a deceptive marketing campaign for one of its products — Max All Purpose Cleaner (Max APC) — in violation of Section 10 of the Competition Act, 2010...
The complaint against the advertisement was filed by Colgate-Palmolive’s main competitor Reckitt Benckiser Pakistan Ltd which...
ISLAMABAD: After facilitating a selective few, the government is contemplating to increase the cost of opening new oil marketing companies (OMCs) by 14 times – from Rs500 million to at least Rs7 billion – to limit their mushroom growth...
The Ministry of Petroleum and Natural Resources is currently in discussions with all the stakeholders including market players and the regulator to put up a summary for approval by the ECC to...
You may or may not love luxury lawn but living in Pakistan, you can’t ignore it...
However, despite the consistent advertising, lawn marketing is often forgettable, following a predictable format: a silk dupatta flutters in the air held by a svelte model...
Banks have a big advantage in this era of hyper-personalised marketing: They know every spending habit of every customer...
”Banks are building up their marketing machines as they seek growth outside their traditional lending businesses while competing with Google, Apple, and Samsung Electronics, all of which have a head start in mobile-payment technology...
NEW YORK: Pokemon Go, a mobile game that has rocketed to the top of Apple Inc and Android app stores in record time, looks set to challenge young internet companies which specialise in increasing foot traffic for small businesses and may end up playing a role in major brands' marketing, according to industry experts...
That sort of instant effect is a potential threat for Groupon Inc, LivingSocial Inc, Foursquare and other relatively...