Apple kicked off its October 27 'Hello Again' event, dedicated mostly for new MacBook Pro, by introducing a new TV app. The new app aims to deliver a "unified experience for discovering and accessing TV shows and movies from multiple apps on Apple TV, iPhone and iPad."
The technology giant has also introduced a new Siri feature for the Apple TV which will allow users to directly tune in live news, sports, etc. The TV app will be available for free fourth generation Apple TV.
What can you do with the TV app?
Watch Now: Watch Now is where viewers will see their collection of available shows and movies from iTunes and apps. From Watch Now, viewers can then go to Up Next or Recommended to choose what to watch.
Up Next: Users can enjoy the shows and movies they are currently watching, including recent iTunes rentals and purchases — all presented in the order they are most likely to watch first. For example, when viewers finish an episode, the next one will automatically appear at the start of the Up Next queue, as will any new episodes as they become available. At any time, users can simply ask Siri to continue watching a show and immediately pick up where they left off.
Recommended: Viewers can explore a great selection of curated and trending shows and movies, including collections handpicked by Apple’s curators, and dedicated categories and genres such as kids, sci-fi and comedy.
Library: Viewers can access their entire collection of iTunes movies and TV shows that they have rented or purchased on iTunes.
Store: If users are looking for something new, they can check out the Store to discover great new content across video services that they have not yet downloaded or are not yet subscribed to, along with the latest releases on iTunes.
The TV app will be available for Apple TV, iPhone and iPad and always stays in sync so that when users begin watching on one device they can easily continue where they left off on their Apple devices.
With the new Siri update, users can get live results or directly access the live stream of news or sporting events by just asking Siri.
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