How to Tell if UGG Slippers Are Fakes

How to Identify Fake UGG Slippers

Check for the official security sticker and label. One of the easiest ways to see if a pair of UGG slippers is genuine is to check for a security sticker. All genuine UGG products made after 2013 come with either a security sticker or a reflective sewn-in label featuring a QR code and holographic sun image that changes from black to white when rotated. When you scan the QR code with your smartphone, it takes you to a page on the official UGG website that verifies the product is genuine. A sewn-in security label is inside the left slipper. A security sticker appears on the sole of the left slipper if there’s no sewn-in label. Infant and toddler slippers have an insert with a security sticker inside the box. The security label also features different colors in the serial number and QR code. Some merchandise from Fall 2014 was produced without the holographic sun but still included the security label.

Look at the “Made in” label for the country of origin. Check the “Made in” label inside the slipper. While many believe the popular UGG brand’s products are made in Australia or New Zealand, most are manufactured in China. Products claiming to be made in Australia are not from the popular UGG brand. UGGs are also made in Vietnam, Cambodia, the Philippines, and the Dominican Republic.

Inspect the slipper for quality materials and manufacturing. Look for authentic sheepskin lining. It can be difficult to tell the difference between faux and real fur, but counterfeit UGGs are often lined with low-quality faux fur made of synthetic fibers. Authentic UGGs have sturdy, flexible soles with logos and a sun pattern, while cheap counterfeits have stiff soles with generic patterning. While real UGGs can have some slight color variations on the side of the sole, fakes may also have an etched line. Genuine UGGs are also made with sheepskin attached to the fleece. If there is a gap or additional layer between the leather and the fleece, the slipper is a fake. Check for quality stitch patterns that are straight, uniform, and don’t have any fraying. Low-quality fakes have crooked seams and uneven stitches. The fabric that covers the join between the upper and sole is smooth around the shoe on real UGGs, but fakes may have bumps.

Inspect the packaging for quality design and official branding. Official UGG packaging is very distinct with the UGG and Sun logos. Products always come in a box, never a bag. The box’s label features an accurate image of the product inside. A QR code that links to an authenticity statement appears on a label on the outside of the box.

Compare the logos to images on the website. The logos on the packaging, labels, and embossed on the slipper have thin, well-defined letters that overlap slightly, with the middle “G” appearing larger and standing out from the other letters. Compare the suspected fake with the images of the genuine product on the official UGG website to get a good idea of how the real logos look. Check the logo on your packaging for printing errors or misspellings that signal a counterfeit. As of 2016, UGG no longer includes AUSTRALIA in the logo on the product or packaging. If the product comes with a hanging tag with a logo or advertising genuine sheepskin, it’s not an authentic UGG brand slipper.

Spotting Fake UGG Webstores

Inspect websites with too-good-to-be-true prices before buying. There are many websites that sell fake products that are designed to make you think they are genuine UGGs. These products are often made of low-quality materials and craftsmanship that aren’t worth even the deep discounts they’re sold for.

Check the website address for security and misspellings. Determine if the website is legit by looking for https:// at the beginning of the web address. Including the “s” means the site uses encryption to protect your data from hackers. Look for numbers taking the place of words or letters, as in www.uggs4u.net. Variations on or misspellings of common signs that a website is not selling authentic UGG brand products. For example, they may call a slipper the Tasmania instead of the Tasman.

Review the Contact Us area for legitimate contact information. A contact page without a specific email address or working phone number is a red flag. If they only have a contact form without a phone number or email address, they’re less likely to be responsive to customers having issues, which signals they aren’t really concerned about customer service. Legitimate retail websites have multiple ways to contact their customer service department. If there is a phone number listed, call it to see if anyone answers. Sometimes fraudulent websites list a phone number that is out of service or not answered.

Scan the site for misspellings and bad images. Websites selling counterfeit products often look less professional than reputable digital storefronts. Scan the product descriptions for bad grammar or misspellings. Look for images that are high-quality and well-lighted. Blurry, low-res images indicate a website is not an official UGG retailer. However, counterfeit sites often use images from the official UGG website, so good images aren’t always a sign of authenticity.

Read customer reviews to see if others report suspicious products. Remember to take any overly positive reviews with a grain of salt. Many of these types of websites post fraudulent reviews to make their business and products seem more legitimate. Try to find the company on a third-party review site like Trustpilot to see if they are trustworthy.

Where to Buy Real UGG Slippers

UGG stores and the official website are the safest places to buy UGGs. When you’re shopping for UGG slippers, the best way to be absolutely certain they’re authentic is to go straight to the source. Find an UGG store by going to the UGG website’s locations page and entering your city and state in the search bar.

UGG sells authentic products through authorized stores and websites. In addition to UGG storefronts, authorized retailers and affiliate online stores also sell authentic products, including their cozy slippers. Find authorized stores in your area by visiting the UGG locations page. Most authorized retailers also sell UGGs in their online stores as an affiliate online store. This includes many stores like Nordstrom, Macy’s, Footlocker, and DSW. Zappos and Amazon are also affiliate online stores. However, when you buy from Amazon, be sure to keep an eye out for counterfeit products and only buy from the official Amazon UGG store.