English Premier League club Chelsea have appointed the former Liverpool managing director Christian Purslow as their head of global commercial activities.
Purslow will lead Chelsea's attempt to expand their brand as they seek to become a growing force on and off the field.
A statement on the club's website read: "The club has ambitious plans to build the Premier League's most pioneering global commercial programme, partnering with innovative and market-leading organisations from around the world.
"The club believes Mr Purslow has the vision and the leadership qualities to help us achieve these plans.
"Chelsea does not expect to announce any other senior appointments in the near future.
"As announced last week, Chairman Bruce Buck and Director Marina Granovskaia have assumed the executive responsibilities held by our former chief executive."
Chief executive Ron Gourlay left Stamford Bridge last week.
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